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Meetings can make or break a team's productivity. The difference often comes down to one thing: a clear, focused objective. A good meeting objective acts like a compass, pointing everyone in the right direction and making sure the time spent together counts. It turns vague ideas into specific questions that need answers, getting everyone on the same page and ready to contribute.

Treat crafting a meeting objective as a litmus test for whether or not a meeting should exist.

✍️ Crafting the Perfect Meeting Objective Checklist

<aside> 🏁 Insert your objective here

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The perfect objective should be able to tick all of these boxes

• [ ] It answers a question
• [ ] It is specific
• [ ] It requires collective input to be answered
• [ ] It is relevant to overall business goals
• [ ] All pre-requisite questions have been answered
• [ ] This question does not require further questions to be answered in order to be relevant
• [ ] You can tell if the question has been answered
• [ ] It matters if it gets answered
• [ ] Answering this question can provide clear next steps

<aside> 💯 If your objective cannot check all the boxes then you need to adjust. If you still cannot tick all the boxes. Evaluate if the meeting is necessary.

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